Seite 13 - Cloud Migration Version 2012 english

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to ‘dog bones’ and pompous executives had to make a very important 
phone call to their secretaries just before boarding the plane?  
At that time, the popular opinion was that such technical toys weren't really 
necessary. "What are they supposed to do? Surely if I have to make a phone 
call, I can use a public telephone”  
During these times, the media repeatedly publicised speculations about the 
dangers of using mobile phones. The risks ranged from increased accidents 
due to phone calls while driving, to cancer caused by radiation from the 
phone itself and base stations in residential areas. Diverse studies were 
conducted, experiments were carried out, and transmission power of the 
device was reduced, to set the public’s minds at rest. 
Today, mobile phones are used by about 4.4 billion, that is, more than half 
of the world's population. In a period of little more than 20 years, a 
communication tool used solely for business has become a thing of everyday 
life, a commodity that is impossible to imagine our society without. Worries 
about the risks have long given way to a wide acceptance. The early 
concerns have long been forgotten. 
The mobile phone of yesterday has become a multi‐purpose mobile device, 
commonly known as a ‘smart device’. A computer in your pocket, with 
which far more can be done than making mere phone calls. With a wide 
range of software, known as Applications (apps), it is possible to take 
photographs, send text messages (SMS), chat with your friends via Facebook 
or other social media applications, play online games, use all kinds of 
internet services, and of course, do work. Mobile devices allow people to 
work more effectively and productively than was ever possible in the era 
before mobile phones. Field staff in particular, such as sales and service 
personnel, appreciate this fact. Yet we must remember that the use of 
mobile applications is only at the beginning stages. 
This comparison with market developments in the mobile communications 
branch also teaches us a lot about Cloud computing. Sometimes a look to 
the past can indeed help give us a better view of the future.